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Business Round-Up: Danish brands are a big hit in China

Daria Shamonova
June 30th, 2020


This article is more than 4 years old.

The list of China’s largest importing countries is topped by Japan, the United States, South Korea, Australia and Germany (photo: pixabay)

Denmark is among the 15 largest e-commerce importing countries in China, DI Trade reports.

China is considered to be the world’s largest e-commerce market, and the COVID-19 crisis has only served to develop it further as it has boosted online transactions across the globe.

High quality of Danish items
The Chinese e-market is easy to enter because many companies such as TMALL Global, the Chinese online marketplace for foreign firms, do not ask a foreign enterprise to be registered in China in order to sell its items.

Therefore, Danish companies can sell their goods directly from their warehouses in Denmark to Chinese consumers as cross-border sales.

Danish companies are popular in China as they are known for the high-quality of the shipped items.


Mikkeller starts collaboration with Burger King
Mikkeller beer is now available at Burger King as part of the burger menu. Denmark’s most successful brewery has launched a collaboration with the fast-food giant Burger King in both Denmark and Sweden. However, as Burger King does not usually sell any alcohol, only a 0.3 percent beer can be purchased.

Food waste rescue app Too Good To Go is now available in Skåne
The Danish app Too Good To Go has been launched in Scania, News Øresund reports. The app aims to make it easier for restaurants and shops to sell food that otherwise would be thrown out. Too Good To Go is used in ten European countries and has already helped to rescue over 39 million meals.

Danish app uses artificial intelligence to spot skin changes
Danish company Miiskin is launching the world’s first AI app, which makes it possible to scan a user’s whole body in order to spot changes to the skin that might not be obviously visible. Miiskin has worked in partnership with a number of leading organisations such as the Skin Cancer Foundation and the Cancer Society. In Denmark, around 16,000 new cases of skin and maternal cancer are found every year, with 71 percent of them arising from new moles and 29 percent from existing ones. The so-called ‘Automatic Skin Imaging’ developed by Miiskin makes it easier to detect changes to the skin and show them to your doctor.

Novo Nordisk’s type 2 diabetes pill has been approved in Japan
The Japanese Ministry of Health, Labour and Welfare has approved Novo Nordisk’s Rybelsus, the first and only oral glucagon-like peptide-1 receptor agonist (GLP-1 RA). The tablet is used to treat adults with type 2 diabetes. Previously, Rybelsus has also been approved in the US, the EU, Switzerland and Canada.


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A survey carried out by Megafon for TV2 has found that 71 percent of parents have handed over children to daycare in spite of them being sick.

Moreover, 21 percent of those surveyed admitted to medicating their kids with paracetamol, such as Panodil, before sending them to school.

The FOLA parents’ organisation is shocked by the findings.

“I think it is absolutely crazy. It simply cannot be that a child goes to school sick and plays with lots of other children. Then we are faced with the fact that they will infect the whole institution,” said FOLA chair Signe Nielsen.

Pill pushers
At the Børnehuset daycare institution in Silkeborg a meeting was called where parents were implored not to bring their sick children to school.

At Børnehuset there are fears that parents prefer to pack their kids off with a pill without informing teachers.

“We occasionally have children who that they have had a pill for breakfast,” said headteacher Susanne Bødker. “You might think that it is a Panodil more than a vitamin pill, if it is a child who has just been sick, for example.”

Parents sick and tired
Parents, when confronted, often cite pressure at work as a reason for not being able to stay at home with their children.

Many declare that they simply cannot take another day off, as they are afraid of being fired.

Allan Randrup Thomsen, a professor of virology at KU, has heavily criticised the parents’ actions, describing the current situation as a “vicious circle”.

“It promotes the spread of viruses, and it adds momentum to a cycle where parents are pressured by high levels of sick-leave. If they then choose to send the children to daycare while they are still recovering, they keep the epidemic going in daycares, and this in turn puts a greater burden on the parents.”