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New animal welfare certification marking system to be extended to chickens

Stephen Gadd
May 28th, 2018


This article is more than 6 years old.

A new system introduced a year ago for grading supermarket pork has proved to be a hit with consumers

These definitely look like ‘three heart’ chickens under the minister’s proposed new scheme (photo: pixabay/music4life)

Danes seem to have taken to the new animal welfare certification system, Dyrevelfærdsmærket, which assesses how supermarket pork is produced and gives it a seal of approval ranging from one to three hearts, depending on how the animals are raised.

The environment and food minister, Jakob Ellemann-Jensen, is so pleased with the scheme that he wants to extend it to cover chickens.

Taking it to heart
“It’s good to see the system has grown so much in just one year. It shows that Danes do care about animal welfare when they buy food – and they have knowledge and confidence in the market,” said Ellemann-Jensen.

The ministry is already in dialogue with Danish poultry producers, shops and animal welfare organisations with the aim of defining the necessary parameters for chicken farms and poultry sheds in order to implement the scheme.

If everything goes according to plan, the first animal welfare-marked chicken could be in the shops in the autumn.

The new breed
To qualify for at least one heart, poultry producers will have to choose breeds that grow slowly, and the birds will need to have more room than many do now and be transported shorter distances to abattoirs.

In order to attain two hearts, in addition to the minimum requirements there will need to be access to fresh air and more roughage in the feed, together with rooting and nesting materials.

Three hearts will require even more space, attractive outdoor facilities for the birds and an improvement in the environment in which they grow up, which includes a better diet and rooting and nesting materials.


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Moreover, 21 percent of those surveyed admitted to medicating their kids with paracetamol, such as Panodil, before sending them to school.

The FOLA parents’ organisation is shocked by the findings.

“I think it is absolutely crazy. It simply cannot be that a child goes to school sick and plays with lots of other children. Then we are faced with the fact that they will infect the whole institution,” said FOLA chair Signe Nielsen.

Pill pushers
At the Børnehuset daycare institution in Silkeborg a meeting was called where parents were implored not to bring their sick children to school.

At Børnehuset there are fears that parents prefer to pack their kids off with a pill without informing teachers.

“We occasionally have children who that they have had a pill for breakfast,” said headteacher Susanne Bødker. “You might think that it is a Panodil more than a vitamin pill, if it is a child who has just been sick, for example.”

Parents sick and tired
Parents, when confronted, often cite pressure at work as a reason for not being able to stay at home with their children.

Many declare that they simply cannot take another day off, as they are afraid of being fired.

Allan Randrup Thomsen, a professor of virology at KU, has heavily criticised the parents’ actions, describing the current situation as a “vicious circle”.

“It promotes the spread of viruses, and it adds momentum to a cycle where parents are pressured by high levels of sick-leave. If they then choose to send the children to daycare while they are still recovering, they keep the epidemic going in daycares, and this in turn puts a greater burden on the parents.”