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Social Media Week kicking off next month

Christian Wenande
January 27th, 2017


This article is more than 7 years old.

Tens of thousands expected to swoop down on SMWiCPH

SMWiCPH runs from Feb 27 to March 3 (photo: SMWiCPH)

Hashtagger heroes, startup starlets and selfie connoisseurs will descend upon the Danish capital next month as Social Media Week Copenhagen 2017 (SMWiCPH) launches on February 27.

Some 70,000 participants and 5,000 speakers from around the world are expected to attend the event, which is one of the largest knowledge-sharing events within communication, social media and technology.

The conference will last five days and offer up nearly 100 free events scattered across central locations in the city.

READ MORE: LinkedIn confirms 1.6 million Danish users at Social Media Week

Predominantly English
SMWiCPH is purely crowdsourced and aims to investigate how technology will impact future communication and the influence social media will have on society, culture and economy. It is organised by the Danish company Copenhagen Concept.

The conference will primarily consist of events in English, as it attracts fans and speakers from a host of nations including the UK, Germany, Sweden and Norway. The SMWiCPH website will indicate whether an event is in English or purely Danish.

Events will include workshops, panel discussions, interactive sessions and pop-quizzes, and those interested can read about and sign up for events on the website.


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A survey carried out by Megafon for TV2 has found that 71 percent of parents have handed over children to daycare in spite of them being sick.

Moreover, 21 percent of those surveyed admitted to medicating their kids with paracetamol, such as Panodil, before sending them to school.

The FOLA parents’ organisation is shocked by the findings.

“I think it is absolutely crazy. It simply cannot be that a child goes to school sick and plays with lots of other children. Then we are faced with the fact that they will infect the whole institution,” said FOLA chair Signe Nielsen.

Pill pushers
At the Børnehuset daycare institution in Silkeborg a meeting was called where parents were implored not to bring their sick children to school.

At Børnehuset there are fears that parents prefer to pack their kids off with a pill without informing teachers.

“We occasionally have children who that they have had a pill for breakfast,” said headteacher Susanne Bødker. “You might think that it is a Panodil more than a vitamin pill, if it is a child who has just been sick, for example.”

Parents sick and tired
Parents, when confronted, often cite pressure at work as a reason for not being able to stay at home with their children.

Many declare that they simply cannot take another day off, as they are afraid of being fired.

Allan Randrup Thomsen, a professor of virology at KU, has heavily criticised the parents’ actions, describing the current situation as a “vicious circle”.

“It promotes the spread of viruses, and it adds momentum to a cycle where parents are pressured by high levels of sick-leave. If they then choose to send the children to daycare while they are still recovering, they keep the epidemic going in daycares, and this in turn puts a greater burden on the parents.”