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Pokémon Go and Olympic medalist Pernille Blume most googled in Denmark

Lucie Rychla
December 14th, 2016


This article is more than 8 years old.

Danes were mostly interested in sports and entertainment this year

Pokémon Go has not only been the most downloaded free app in Denmark this year, but also the most searched topic on Google, according to the annual report Google’s Year in Search.

Other popular subjects among Danes were the 2016 European Championship, the new iPhone 7, the multiplayer browser game slither.io, and the Norwegian TV drama ‘Skam’ (‘Shame’).

READ MORE: Bowie the ‘Patron Saint of Weird Kids’

Sports and dead musicians
Denmark’s only individual Olympic gold medalist, the swimmer Pernille Blume, was the most googled name among Danish personalities, followed by the pop band Lukas Graham and Mette Lindberg, the vocalist with the pop band The Asteroids Galaxy Tour.

Three of the most searched names on the international people list belonged to world-renowned artists who died this year: the singers David Bowie and Prince and the actor Alan Rickman.

Bowie even surpassed the winner of the US presidential election and Time’s person of the year, Donald Trump.

READ MORE: Denmark tentative following Trump triumph

Edited reality
The stats suggest the Danes have been mostly interested in sports and entertainment this year.

However, Vincent Hendricks, a professor of philosophy at the University of Copenhagen, remarks that “Google searches are expressions of an edited reality” because the system suggests what people should look for when they type into the search bar.

On a global level, the most popular searches were for Pokémon Go, iPhone 7, Donald Trump, Prince and Powerball.

The US election topped the category ‘global news’, followed by the Olympics, Brexit, the Orlando shooting and Zika virus.


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A survey carried out by Megafon for TV2 has found that 71 percent of parents have handed over children to daycare in spite of them being sick.

Moreover, 21 percent of those surveyed admitted to medicating their kids with paracetamol, such as Panodil, before sending them to school.

The FOLA parents’ organisation is shocked by the findings.

“I think it is absolutely crazy. It simply cannot be that a child goes to school sick and plays with lots of other children. Then we are faced with the fact that they will infect the whole institution,” said FOLA chair Signe Nielsen.

Pill pushers
At the Børnehuset daycare institution in Silkeborg a meeting was called where parents were implored not to bring their sick children to school.

At Børnehuset there are fears that parents prefer to pack their kids off with a pill without informing teachers.

“We occasionally have children who that they have had a pill for breakfast,” said headteacher Susanne Bødker. “You might think that it is a Panodil more than a vitamin pill, if it is a child who has just been sick, for example.”

Parents sick and tired
Parents, when confronted, often cite pressure at work as a reason for not being able to stay at home with their children.

Many declare that they simply cannot take another day off, as they are afraid of being fired.

Allan Randrup Thomsen, a professor of virology at KU, has heavily criticised the parents’ actions, describing the current situation as a “vicious circle”.

“It promotes the spread of viruses, and it adds momentum to a cycle where parents are pressured by high levels of sick-leave. If they then choose to send the children to daycare while they are still recovering, they keep the epidemic going in daycares, and this in turn puts a greater burden on the parents.”