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Coop supermarkets to stop selling eggs from caged hens

Lucie Rychla
March 8th, 2016


This article is more than 8 years old.

Many egg farmers may be forced to adjust to new customer preferences

Coop Denmark has announced plans to stop selling eggs from caged hens at all of its stores by 2020.

The chain’s supermarkets Fakta, SuperBrugsen and Dagli’ will only sell free-range eggs to adapt to current consumer trends.

Listening to consumers
Two of Coop’s supermarkets, Irma and Kvickly, stopped selling the caged hens’ battery eggs in 1996 and 2013 respectively.

“Our decision to remove battery eggs from the shelves is utterly in line with our customers’ shopping habits and feedback,” Jens Visholm, the CEO of Coop Denmark, told DR.

According to Visholm, the Danes care more about animal welfare, and it reflects in their buying preferences.

READ MORE: Slow food nation: How the latest interactive fad is ethical shopping at your local store

Battery eggs less popular
Eggs from caged hens represent 48.5 percent of the total eggs sold in Denmark, but among Coop’s customers the proportion fell to 37 percent last year.

“Figures for the first two months of 2016 suggests that our sales of battery eggs have already dropped by 20 percent compared to the previous year,” Visholm told DR.

READ MORE: Egg farmers agree to stop debeaking layer hens

Affecting farmers
The decision to ban battery eggs from Coop’s stores will impact on Danish egg farmers, who have already invested millions into their production.

Twelve years ago, Danish egg producers and supermarket chains agreed to improve the welfare of layer hens and comply with new EU regulations.

Coop believes the four-year phase-out plan will allow suppliers to adjust their production to the chain’s new needs, but Jørgen Nyberg Larse, a sector manager at Danske Æg, argues that four years is too short a notice.


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A survey carried out by Megafon for TV2 has found that 71 percent of parents have handed over children to daycare in spite of them being sick.

Moreover, 21 percent of those surveyed admitted to medicating their kids with paracetamol, such as Panodil, before sending them to school.

The FOLA parents’ organisation is shocked by the findings.

“I think it is absolutely crazy. It simply cannot be that a child goes to school sick and plays with lots of other children. Then we are faced with the fact that they will infect the whole institution,” said FOLA chair Signe Nielsen.

Pill pushers
At the Børnehuset daycare institution in Silkeborg a meeting was called where parents were implored not to bring their sick children to school.

At Børnehuset there are fears that parents prefer to pack their kids off with a pill without informing teachers.

“We occasionally have children who that they have had a pill for breakfast,” said headteacher Susanne Bødker. “You might think that it is a Panodil more than a vitamin pill, if it is a child who has just been sick, for example.”

Parents sick and tired
Parents, when confronted, often cite pressure at work as a reason for not being able to stay at home with their children.

Many declare that they simply cannot take another day off, as they are afraid of being fired.

Allan Randrup Thomsen, a professor of virology at KU, has heavily criticised the parents’ actions, describing the current situation as a “vicious circle”.

“It promotes the spread of viruses, and it adds momentum to a cycle where parents are pressured by high levels of sick-leave. If they then choose to send the children to daycare while they are still recovering, they keep the epidemic going in daycares, and this in turn puts a greater burden on the parents.”