80

News

Lego reports double-figure sales increase for first half of 2015

TheCopenhagenPost
September 4th, 2015


This article is more than 9 years old.

Strong performance eclipses 2014 results

Lego: We are happy that we have again managed to develop exciting and fun experiences (photo: Lego Group)

The construction toy titan Lego has delivered impressive interim accounts for the first half of 2015, announcing a turnover of 14.1 billion kroner, up 18 percent on the same period last year, resulting in pre-tax profit of 4.6 billion kroner – up 25 percent on 2014.

READ MORE: Lego exceeds expectations with 2014 results

Jørgen Vig Knudstorp, the CEO of the Lego Group, put the strong sales down to hard work by the workforce.

“We are happy that we have again managed to develop exciting and fun experiences that really appeal to children around the whole world. Strong sales in the whole product line have put us in a position to deliver a highly satisfactory result for the first half of 2015,” he said.

“It’s an incredibly good performance and a result of the hard work that more than 15,000 Lego employees around the world have done. It’s especially encouraging when we compare with 2014 where the Lego Movie products positively affected our result. Even though it’s still too soon to come with an estimate for the full-year result, we expect a satisfactory result for the whole of 2015.”

John Goodwin, the Lego Group CFO, explained that the company benefited further from changes in currency exchange rates. When this is taken into account, turnover was up 23 percent.

“The weakening of the Danish krone and the euro in relation to the other big currencies around the world has had a significant effect on our result,” he said.

“Our reported sales figures in Danish kroner are increased by a further 5 percent solely because of the currency swing.”


Share

Most popular

Subscribe to our newsletter

Sign up to receive The Daily Post

















Latest Podcast

A survey carried out by Megafon for TV2 has found that 71 percent of parents have handed over children to daycare in spite of them being sick.

Moreover, 21 percent of those surveyed admitted to medicating their kids with paracetamol, such as Panodil, before sending them to school.

The FOLA parents’ organisation is shocked by the findings.

“I think it is absolutely crazy. It simply cannot be that a child goes to school sick and plays with lots of other children. Then we are faced with the fact that they will infect the whole institution,” said FOLA chair Signe Nielsen.

Pill pushers
At the Børnehuset daycare institution in Silkeborg a meeting was called where parents were implored not to bring their sick children to school.

At Børnehuset there are fears that parents prefer to pack their kids off with a pill without informing teachers.

“We occasionally have children who that they have had a pill for breakfast,” said headteacher Susanne Bødker. “You might think that it is a Panodil more than a vitamin pill, if it is a child who has just been sick, for example.”

Parents sick and tired
Parents, when confronted, often cite pressure at work as a reason for not being able to stay at home with their children.

Many declare that they simply cannot take another day off, as they are afraid of being fired.

Allan Randrup Thomsen, a professor of virology at KU, has heavily criticised the parents’ actions, describing the current situation as a “vicious circle”.

“It promotes the spread of viruses, and it adds momentum to a cycle where parents are pressured by high levels of sick-leave. If they then choose to send the children to daycare while they are still recovering, they keep the epidemic going in daycares, and this in turn puts a greater burden on the parents.”