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Tourism report: Copenhagen expensive but hospitable

Christian Wenande
May 7th, 2015


This article is more than 9 years old.

The city is working to overcome value for money challenges

A new report from Copenhagen’s service project NICE (New Innovative Customer Experiences) has shown that while the Danish capital is one of the most expensive cities to visit, it is among the best when it comes to hospitality and the ability to communicate across language barriers.

The report – which is based on a survey by the international analysis firm TCI Research – compares the experiences of tourists in Copenhagen compared to over 30 European cities.

“Copenhagen has several challenges when you look at value for money, but it does have a strong position in terms of hospitality, a general sense of security, the ability of locals to communicate across language barriers and transport options to and from the airport,” Olivier Henry Biabaud, the head of TCI Research, told Wonderful Copenhagen.

“It is essential Copenhagen keeps building on these parameters and continues developing and innovating in order to provide the tourists with more and better experiences. That will ultimately leave the tourists with the feeling that the quality is better reflected by the price.”

READ MORE: Tourism plan aims to move beyond the Little Mermaid

Value for money
The report also revealed some of the challenges Copenhagen faces, mostly in relation to poor value for money in the areas of shopping, local food and  overnight stays.

The report will be published at the NICE LIVE service conference at the Bremen Theatre in Copenhagen on June 2.


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A survey carried out by Megafon for TV2 has found that 71 percent of parents have handed over children to daycare in spite of them being sick.

Moreover, 21 percent of those surveyed admitted to medicating their kids with paracetamol, such as Panodil, before sending them to school.

The FOLA parents’ organisation is shocked by the findings.

“I think it is absolutely crazy. It simply cannot be that a child goes to school sick and plays with lots of other children. Then we are faced with the fact that they will infect the whole institution,” said FOLA chair Signe Nielsen.

Pill pushers
At the Børnehuset daycare institution in Silkeborg a meeting was called where parents were implored not to bring their sick children to school.

At Børnehuset there are fears that parents prefer to pack their kids off with a pill without informing teachers.

“We occasionally have children who that they have had a pill for breakfast,” said headteacher Susanne Bødker. “You might think that it is a Panodil more than a vitamin pill, if it is a child who has just been sick, for example.”

Parents sick and tired
Parents, when confronted, often cite pressure at work as a reason for not being able to stay at home with their children.

Many declare that they simply cannot take another day off, as they are afraid of being fired.

Allan Randrup Thomsen, a professor of virology at KU, has heavily criticised the parents’ actions, describing the current situation as a “vicious circle”.

“It promotes the spread of viruses, and it adds momentum to a cycle where parents are pressured by high levels of sick-leave. If they then choose to send the children to daycare while they are still recovering, they keep the epidemic going in daycares, and this in turn puts a greater burden on the parents.”