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Government reveals rubbish reduction plan

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February 5th, 2015


This article is more than 9 years old.

72 initiatives to better utilise resources looking ahead to 2027

In a bid to reduce the amount of rubbish produced by companies and citizens in Denmark, the government has revealed a new prevention strategy that focuses on greener consumption.

The 72-initiative strategy (here in Danish) is part of the government's new 'Denmark without trash II' plan, which the environmental minister, Kirsten Brosbøl, unveiled this week. It will aim to better utilise resources looking ahead to 2027.

”In a world where resources are under pressure, the winners of the future are those who get more out of less,” Brosbøl said.

”Today, there are already many companies that reuse and recycle material, design products with longevity or launch business models that involve renting rather than owning. This is a development we need to embrace.”

READ MORE: Copenhagen not pissing about with keeping clean

Savings to be made
The 72 initiatives are spread out across five central areas: less food waste, construction waste, clothing and textile waste, electronics waste and packaging waste.

The minister referred to a report by Copenhagen Economics that showed that companies can improve their resource efficiency by 4.5 percent by using existing technology optimally. The savings are equivalent to about 9-19 kroner per labour hour.

The funds for the project will stem from existing funds earmarked for research, innovation and development, but another 25 million kroner has been set aside over the next three years.


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A survey carried out by Megafon for TV2 has found that 71 percent of parents have handed over children to daycare in spite of them being sick.

Moreover, 21 percent of those surveyed admitted to medicating their kids with paracetamol, such as Panodil, before sending them to school.

The FOLA parents’ organisation is shocked by the findings.

“I think it is absolutely crazy. It simply cannot be that a child goes to school sick and plays with lots of other children. Then we are faced with the fact that they will infect the whole institution,” said FOLA chair Signe Nielsen.

Pill pushers
At the Børnehuset daycare institution in Silkeborg a meeting was called where parents were implored not to bring their sick children to school.

At Børnehuset there are fears that parents prefer to pack their kids off with a pill without informing teachers.

“We occasionally have children who that they have had a pill for breakfast,” said headteacher Susanne Bødker. “You might think that it is a Panodil more than a vitamin pill, if it is a child who has just been sick, for example.”

Parents sick and tired
Parents, when confronted, often cite pressure at work as a reason for not being able to stay at home with their children.

Many declare that they simply cannot take another day off, as they are afraid of being fired.

Allan Randrup Thomsen, a professor of virology at KU, has heavily criticised the parents’ actions, describing the current situation as a “vicious circle”.

“It promotes the spread of viruses, and it adds momentum to a cycle where parents are pressured by high levels of sick-leave. If they then choose to send the children to daycare while they are still recovering, they keep the epidemic going in daycares, and this in turn puts a greater burden on the parents.”