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Business

Brøndby improving despite revealing deficit

admin
March 19th, 2014


This article is more than 10 years old.

Club 39.6 million kroner in the red for 2013

While Brøndby football club may be making a move up the Superliga standings and has improved its finances, the club has still announced a loss for the 2013 financial year.

The club’s financial statement released today showed a loss of 39.6 million kroner and while it’s a far cry from last year’s disastrous financial year, the management isn’t satisfied.

“2013 was a tough year for Brøndby IF and the club was close to shutting,” Jesper Jørgensen, the CEO of Brøndby, said in a press release.

“We have emerged from the darkness and have gone from cleaning up to optimism. It requires equal part patience and determination to reach the next level, where the club not only gets results on the pitch, but financially too.”

READ MORE: AGF fires coach as teams agree to TV deal

Sponsor hunt
But the club seems to be heading in the right direction after posting a 266.6 million kroner loss in 2012. Furthermore, the club can be pleased that equity increased from 59.9 million kroner in 2012 to 233.6 million kroner last year, while net turnover fell slightly.

The club expects a similar financial result next year, provided that the club finishes in the top half of the Superliga at the end of this season and remains in the top six at the halfway stage of next season.

The club also expects to find a new main sponsor and has set aside 12 million kroner for transfers this summer.


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A survey carried out by Megafon for TV2 has found that 71 percent of parents have handed over children to daycare in spite of them being sick.

Moreover, 21 percent of those surveyed admitted to medicating their kids with paracetamol, such as Panodil, before sending them to school.

The FOLA parents’ organisation is shocked by the findings.

“I think it is absolutely crazy. It simply cannot be that a child goes to school sick and plays with lots of other children. Then we are faced with the fact that they will infect the whole institution,” said FOLA chair Signe Nielsen.

Pill pushers
At the Børnehuset daycare institution in Silkeborg a meeting was called where parents were implored not to bring their sick children to school.

At Børnehuset there are fears that parents prefer to pack their kids off with a pill without informing teachers.

“We occasionally have children who that they have had a pill for breakfast,” said headteacher Susanne Bødker. “You might think that it is a Panodil more than a vitamin pill, if it is a child who has just been sick, for example.”

Parents sick and tired
Parents, when confronted, often cite pressure at work as a reason for not being able to stay at home with their children.

Many declare that they simply cannot take another day off, as they are afraid of being fired.

Allan Randrup Thomsen, a professor of virology at KU, has heavily criticised the parents’ actions, describing the current situation as a “vicious circle”.

“It promotes the spread of viruses, and it adds momentum to a cycle where parents are pressured by high levels of sick-leave. If they then choose to send the children to daycare while they are still recovering, they keep the epidemic going in daycares, and this in turn puts a greater burden on the parents.”